I, too, have been noticing the current trend of "rebellion." I'm no expert in this field, but I believe those rebelling are rebelling against society's norms as well as corporate America. I've also noticed that many of those who dress the part of a rebel tend to shop and buy their clothing at stores such as Hot Topic.
The only trouble is, Hot Topic is a chain of stores that is being run by a money-grubbing corporation. Those running this corporation must have realized at one point that there are always going to be people who rebel against society and what ever else, and realized there was big money in selling stuff to advertise that fact to others.
I agree that when people rebel, they typically try to define themselves as individuals. Their way of doing this is by buying clothing and accessories from a store; a corporate company where millions of other people shop for the exact same clothes, with the result that those rebelling and attempting to individualize themselves end up looking the same as the rest of those trying to rebel as well as supporting a multi-million dollar corporation.
The unfortunate result of this is that all of the things people were rebelling against are now a huge part of what characterizes them as a rebel. In short, they are now a part of what they're supposed to be rebelling against. They've fallen for the exact same corporation trap as the rest of us. So is rebellion in this way actually possible?
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