Most of you have probably see this video once before. This is the evolution video for dove. The first time that i saw this video I thought it was great how they too a so called average woman and made her into a super model. The campaign for real beauty video that we watched really made me question this commercial. This woman that they show is not average at all. She was picked for this commercial because she could be made into a beautiful woman. Dove wants you to think that in order to become as beautiful, you must buy their products. It also shows that no woman can be beautiful on their own. They cant just have a picture take and leave it at that. The picture has to be edited and fixed so that the "real beauty" is shown. Instead of making woman feel like they are just as beautiful as the woman in this video, they are actually taking confidence away from woman and making them feel like they cant be beautiful without having 3 dozen hair and make-up artists helping them out.